Getting personal on the pod… Faith, family, pregnancy, body image. As I approach motherhood round two, I wanted to take on some of your more personal questions, so Kylie is here to lead me through a discussion of non-businessy topics. 

From advice on body image challenges, to where I find myself with my faith today, even what my most recent purchase was on Amazon, I’m bearing it all for you, so press play to get personal with me!

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/askpersonal

I’m a firm believer that I can and YOU can be both -- a present mom and a great leader -- but it doesn’t come without learning curves and a lot of self work.

Elizabeth Hartke is a Business and Leadership Strategist and she’s here to explore all the ways you can expand your capacity to be a present parent and an effective leader in business, while breaking free of how society says you should raise your business and babies to develop a strategy that works for you. Let’s dig into all things motherhood and CEO-life with Elizabeth Hartke.

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/hartke

If you have more than one revenue streams that work for you -- some passive, some active, some more significant than others -- you’ll have plenty of back-up options to rely on and keep your finances healthy long-term.

Whether you sell a product or a service or you have a digital offer, I want to help you think outside the box  to start working on additional offers or ways to boost your income as an entrepreneur. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/income

The app that became a massive part of my brand, business, and legacy is changing. The CEO of Instagram recently announced that they’re no longer just a square photo-sharing app. It’s been a gradual but very real boil -- Video is now a major focus on Instagram.

Natasha Samuel is a fellow Instagram educator, and she’s been helping her students show up on the app with confidence. I’m excited to chat with her about all the changes to the platform and explore ways to incorporate all-important video content into your strategy… Even if it feels intimidating as you get started. We’ll cover Reels, Instagram Live, IGTV, and Stories, and how to incorporate each of the video options into a holistic content strategy. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/natasha

The Instagram platform alone can leave us stuck and not knowing where exactly to start or pick back up. But this episode is all about getting un-stuck and finding a simple solution for figuring out what in the world to post on Instagram.

Let’s get rolling and dive into the 3 steps we can take to determine what to actually post on Instagram in an ever changing content landscape.

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/instagrampost

The founders of Equilibria saw how CBD impacted their own lives and wellness, and they also saw an opportunity to support women while answering the many questions that surrounded the Cannabis-based product. I’m so excited to have Coco Meers and Marcy Capron Vermillion on the podcast to talk about the once-taboo topic of Cannabis and CBD, and why they started a CBD company dedicated to supporting and helping women with their stressors and pain. This is CBD 101 with the founders of Equilibria. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/eqcbd

It doesn’t matter what we’re launching—a new course, an affiliate offer, my shop, or a new extension of the brand—there are a few non-negotiables that are essential and help save us from the stress of launching! These non-negotiables allow us to go through the 3 stages of a launch with ease and confidence. Those 3 stages are pre-launch, launch, and post-launch and they each come with their own set of challenges, creativity, and strategy. Let’s dive into what my exact plan looks like!

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/exactlaunch

I know this show is mainly about entrepreneurship and advice for business owners, but part of that is an incredible community of side-hustlers, starting and growing a business in your off hours and dedicating your days to advancing your career. Is that you? Then you’re going to love this conversation with Kimberly Cummings. Kimberly is a career expert and leadership consultant, and her advice helps people navigate next steps in their careers, foster strong relationships to support those career moves, and create a plan to achieve career aspirations. Ready to make your next career move, your best move? 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kimberlycummings

You’ve probably heard the 21-day rule about habits… But that’s not exactly accurate. Regardless of time, it’s more about the approach when it comes to habits, so let’s discuss the 3 most effective strategies I’ve found that truly work when trying to form new habits, as well as some advice for the “all or nothing” achievers out there who feel like if they don’t make it stick the first time, it’s all over. This is for you!

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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/newhabits

Thamarr recently took her blog “Musings of a Curvy Lady” and workfluencer side-hustle to full-time status, and I am so eager to hear how that transition has felt for her. We’re digging into how she knew she was ready for full-time, the mindset blocks that came with a pivot out of her nursing career, and her advice for other women waiting to shine and become their own light. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/thamarr

These are four of my all-time favorite uncommon marketing tactics that truly do work, especially alongside the classics. These aren’t our typical email list or social media tips and tricks, and while we absolutely value and love and need those pieces, these approaches can work side by side with the basics to make those conversions, the engagement, and the growth even more impactful. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/uncommon

I’m asking Kierra Asnauskas about navigating towards your true purpose, the power of productivity and how to actually achieve it, goal setting strategies, and more. Kierra AKA Miss Unconventional teaches women entrepreneurs how to make PROFITABLE pivots and establish productive habits without sacrificing self-care. Her motto? You can be a boss and have a life, too -- that’s something I can get behind. 

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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/kierra

Entrepreneurship often blossoms from a place of uncertainty, and with uncertainty comes fear. What if my business fails? What if I fall flat on my face? What if I get started, but lose passion or momentum or my success fades? This conversation with Kylie is all about the five most common fears entrepreneurs face at the beginning (and maybe even middle) of their business-growing journeys. We’ll cover the fear of starting, losing momentum, imposter syndrome, and more.

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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/5fears

If you are curious about women's health, proactive fertility, and the decisions that come with family planning, this episode explores those topics and more with Afton Vechery. She is the co-founder and CEO of Modern Fertility. Before she even started company, she wanted to understand her own fertility, even though she wasn’t trying for kids. What she encountered was an expensive and complicated process… So she decided to change it. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/afton

Have you ever let yourself consider and play with the idea of creating a digital course surrounding your knowledge or expertise or something you’re passionate about, only to let that vision come crashing down when one word enters your mind? That word would be: TECH. 

My goal today is to help you take little actionable steps to break down a big project like this into small, doable, and maybe even enjoyable pieces that you are totally capable of handling. Let’s get into my top 5 tech tips for you to keep in mind as you dive into creating your amazing new digital course!

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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/techtips

Shinobu Hindert wants you to know that investing isn’t just for men -- in fact, more and more women are investing in the stock market as a tool to create the lifestyle they’ve always wanted... But getting started and surviving the fatigue that comes with learning something new is the hardest part of the whole process. She is a Certified Financial Planner, an author, and now, the first ever Goal Digger guest to give us the Investing 101 lesson that could quite possibly change our lives.

Where to start, essential strategies, setting goals -- we’re talking all things investing so you can get started with confidence. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shinobu

Testimonials, aka these little blurbs and snippets of real people’s feedback and results on your website, serve as excellent social proof. Your potential customers are likely looking for the feedback that will affirm their decision to invest in your offer.

There are a few things to keep in mind as you gather this feedback to make sure your testimonials are as effective and impressive to potential customers as possible. This episode digs into how to get testimonials that actually help you sell.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/testimonials

Dr. Maya Shankar is a cognitive scientist who studies how our minds work and how we change. Her career milestones are nothing short of impressive -- from convincing the White House to create a job for her to her work in human behavior and decision-making at Yale, Oxford and Stanford, and she recently launched her own podcast called, A Slight Change of Plans. 

Dr. Shankar is on Goal Digger to explore the sometimes stress-inducing topic of change. When confronted with a major life or career change, how do we manage and thrive? Are humans today more or less change averse? And if you think you’re “bad with change”, what can you do about it? Here she is, Dr. Maya Shankar.

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GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/maya

So you want to leave your 9 to 5… Before you go drafting your resignation letter, I’ve got a check list for you to run through. If you think you’re ready to take the full-time entrepreneurship plunge, let this episode be your guide. From “responsible logistics” to lifestyle changes, here’s what you need to consider before you pack up your desk and venture into the great big world of working for yourself. Listen wherever you get your podcasts. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/9to5

TikTok is a powerful tool for branding yourself and attracting a global audience to your content. Drea Okeke will teach you how to master the platform, no dance moves required (unless that’s your thing, then by all means, shimmy on over!)

Drea Okeke got her start in short-form video on Vine, and now she’s a favorite on TikTok and a go-to expert when it comes to navigating the app with strategy, purpose, and fun. This conversation covers building a brand on the app, content creation strategies, and non-intimidating ways to dive in and make the most of one of the most popular apps on the planet. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dreaokeke

Content creation is an important, powerful, often profitable tool in your business when done with consistency and strategy. Kylie is back on the show and we are digging into content creation, content promotion, why it's necessary, our secret tools to getting organic results, and how to make sure your content is seen and not just on the day you publish it, but for weeks and months to come. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/content101

Are you more likely to follow your intuition or the numbers when it comes to big business decisions? I think intuition is a superpower for women entrepreneurs. It certainly is for the founder of Beyond Yoga, Jodi Guber Brufksy. As a yoga instructor and life coach, she kept searching for stylish and flattering workout wear to complement not only her teaching and practice, but her life beyond the yoga mat. When she couldn’t find what she wanted, she created it herself. That’s the short version of how Beyond Yoga was born. 

Jodi shares how she learned to hear and follow her intuition, her journey through the growing pains of an apparel brand, and how she’s set her brand apart in a crowded space through storytelling.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jodi

I am all for forking over a few bucks for tools and systems that can propel my business forward, but I also fully realize that sometimes budgets take precedence or we just don’t have the wherewithal to invest in something new and shiny all the time. In fact, I was the BIGGEST penny pincher in my early days of entrepreneurship. 

While I thoughtfully chose a handful of certain resources to invest in, I was also all about getting gritty and creative and finding, testing, and utilizing any and all free strategies that would help my business and traffic grow organically— I’m talking with no paid ads or pricey tools in sight. In this episode I’ll share my top 5 favorite free ways to grow your online presence, website traffic, and business leads completely organically. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/organictraffic

She was making less than $30,000 a year as a receptionist, digging herself deeper into debt, and not finding any money help or advice that she could relate to. Sandra Grahame, along with her four best friends, started a money club -- kind of like a book club, except the subject was always money. It’s since transformed into a community of thousands of women talking about money and visions for their lives.

I am really excited to have Sandra here to share advice for chasing your dreams and avoiding debt in the process, the money a-ha moments she wishes she had sooner, and the story behind starting a business with her BFFs.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/sandragrahame

There are so many different learning opportunities for entrepreneurs, from free to cheap to super high-ticket, so in this episode, Kylie and I are exploring the different options, why some make more sense than others depending on where you’re at in business, and how to discern which investment is not only worth your money, but that will actually accelerate your success. I’m covering books, podcasts, courses, coaches, masterminds, and more, and giving my take on the learning industry for business owners. 

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: jennakutcherblog.com/learning