It probably doesn’t surprise you that in 2023, building a loyal audience is critical to the success of any business. Most entrepreneurs and creators know that they need an audience to sell their offer… but what if I told you that BEFORE you even have a product or service to sell, you can – and should – start building your audience?
In fact, doing so can help you better understand your target market, build relationships with potential customers, establish your credibility, and ultimately, increase the chances of success when you do launch your product or service.
In this episode, I'm sharing some practical strategies for building an audience from scratch, even if you don't have anything to sell yet. If you’re someone who has a dream or a vision or you want to start your side hustle or you know that sommmeeday you want to leap into entrepreneurship, this is where you should start. And if you’re someone who’s struggling to sell your offer or grow your audience, this will also work for you.
Click play NOW to get started on the right foot before you have an offer to sell!
What if you were just one post away from skyrocketing your sales and achieving your wildest dreams? I know, you’re like, “a girl can dream!”… but that is exactly what happened to my guest today. After she spent years taking the padding out of her sports bras and placing it in her tanks and bodysuits, she finally decided to design her first brami top.
Before she knew it, her first “brami” (bra + cami) design went viral on TikTok in 2020 and showed her what’s possible for her small business, Klassy Network.
That’s right: today I am chatting with Natalie Rogers Soto, an innovative fashion designer who has gained a reputation for her stylish brami tops. However, she’s not just a designer - she's also a savvy entrepreneur.
Today, she’s going to share with us how to use social media to sell inventory, what it’s like working with family, how she knew when it was time to level up, and so much more. I’m positive that you do NOT need to be in the fashion industry to learn from her advice, and you’ll love this conversation!
If you listen to the Goal Digger Podcast, there's a really good chance that you are a big dreamer. You are someone who is in pursuit of a very full, rich, and vibrant life, just like me.
But something that’s been on my mind recently has been the delicate balance between wanting more and being content with what I have. Have you ever wondered the same?
I've always been a high-achieving, ambitious person who wanted to go the extra mile and see what was possible for myself. And I’m *still* that person… Although recently, especially after having children, I’ve felt an immense peace in my life that I never, ever want to lose.
Now that I’ve experienced both, if I had to choose between ambition and contentment, I would choose contentment every single day of the week.
So, Goal Digger, this episode is a bit different than normal. I’m giving you a front row seat to my daily debate: should I scale bigger or shut it down? I may not have all the answers, but I do feel like I am at a beautiful place a decade into my entrepreneurial journey where I am genuinely finding joy every day in the work that I'm doing, but also in the life that I'm living. To me, that is the greatest gift that I could have ever been given, and I wish nothing but the same for you.
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Are you feeling overwhelmed by a never-ending to-do list and worried you’re not making the most out of each day? I’ve been there.
In fact, I was JUST there–like, last week–because my ADHD brain deeeefinitely doesn’t love my constant tab-switching and Slack distractions from what I’m working on. (Who knew?!)
But recently, I felt empowered to prioritize tasks, eliminate distractions, and create a laser-focused action plan to help me reach my goals… all because of this conversation I had with Ashley Alderson.
Ashley, founder of The Boutique Hub, is a Midwestern mama who’s busy as a bee and had to create systems around how she could get her work done so she could get back to life. In our conversation, she gives us *loads* of helpful tips for small business owners to manage our time wisely, make the most out of each day, and embrace our inner CEO.
Ready to start managing your time better and get MORE done in LESS time? Click PLAY on this episode where she teaches us her 4-part to-do list strategy NOW!
LEARN ABOUT WHAT’S HAPPENING AT THE BOUTIQUE HUB
Say it with me: I REFUSE TO BE HELD BACK! Last year, I was diagnosed with ADHD: AKA, my brain works differently.
Some people might look at an ADHD diagnosis as a negative thing, but over the last year it has been so affirming and empowering for me. I refuse to be held back by it–thought that’s *not* to say it hasn’t come with its fair share of challenges.
Tune into today’s episode to hear a candid update of what I’ve learned so far, and how my diagnosis has changed my life AND business.
Listen to this episode to hear my thoughts last year when I was first diagnosed with ADHD!
Calling all business owners: do you feel like you wear a gazillion hats in your business?!
I’ve never been the biggest hat-wearer (unless it’s floppy on a beach in Maui!), but I definitely find myself wearing a lot in my business as the CEO, creative director, podcast host, social media manager, bookkeeper, and a million other things.
No matter how many hats we wear, my guest on Goal Digger today juuuuust might have us beat.
Dr. Contessa is a wife, mother, doctor, Navy Veteran, a main cast member on Bravo’s “Married to Medicine,” AND a successful entrepreneur running two different businesses... That’s right: she’s changing the world… and rocking all those hats flawlessly.
I can’t WAIT for you to hear our conversation today about how she does it all, prioritizes her health FIRST, and how your bottom line is affected if you don’t do the same. Click play NOW!
START MONETIZING YOUR SOCIAL MEDIA PLATFORMS WITH CREATOR SOURCE: https://www.getcreatorsource.com/goaldigger
We more than DOUBLED our best launch ever!!
I was about to go Live for my third webinar of the week when I said to a member of my team, “I can’t believe how relaxed I feel. This launch just FEELS different.”
*Different* was an understatement, of course… Because over the next few days, we completely blew our goals out of the water and served over 24,000 humans in the process. *mind blown!*
In the last few years, we haven't done a lot of really big live launches. It's been a while since we've done a REALLY big launch. The truth is, there are a lot of reasons why we haven't gone all out: pregnancy, postpartum, not having an office, and more.
But this time around, I was ready to go BIG!
In this episode of the Goal Digger Podcast, I’m spilling ALLLL off the tea about how we doubled our best launch when promoting The Pinterest Lab. So pour yourself a cup and learn from what worked (and what didn’t) to sell your next offer!
Join the waitlist for my next free training, My 3 EASY Steps to 20x Your Traffic Using Pinterest!
To learn more about Pinterest and how to 20x your traffic, DM me “20x” on Instagram.
And to learn more about our automated chat strategy that drove our results, listen to this episode of the show, and DM me the word FUNNEL to be connected with the team that ran it for me!
How much money do you think you need to start a business? $1,000? $10,000? $100,000?
My guest today, Mignon François, can tell you that you do NOT need to go into debt to chase your dreams… in fact, she started her business, The Cupcake Collection, on the last $5 she had to feed her family and turned it into a legacy with over five million cupcakes sold.
Today she is committed to teaching anyone who will listen about what they can do if only they believe, most recently through her brand new book, Made from Scratch: Finding Success Without a Recipe.
I can’t wait for you to hear her full grassroots story of success, be inspired through her powerful words, and learn how YOU can follow in her footsteps to do the same in this episode of the Goal Digger Podcast. So click PLAY now!
START MONETIZING YOUR SOCIAL MEDIA PLATFORMS WITH CREATOR SOURCE: https://www.getcreatorsource.com/goaldigger
If you’ve been on social media lately, I’m sure you’ve noticed that Artificial Intelligence has quickly become the talk of the business world. It seriously felt like overnight, everyone and their tech-savvy mother started using ChatGPT for everything from creating meal plans and grocery lists to writing resumes and job descriptions.
Sometimes it can be a bit intimidating to stare at a blank screen and a search bar with endless possibilities… Which is exactly why I wanted to record this episode for you today, after my team and I have done plenty of research (and trial and error!) ourselves.
It’s no secret that AI can be a MASSIVE time-saver for small businesses. Using tools like ChatGPT, SwellAI, Copymatic, Jasper, and SO many more can allow you to work smarter, not harder. And once you master the art of using them to your advantage, you’ll get more time back in your day to do what you really love.
So without further ado, click PLAY on today’s episode for 10 easy ways to use AI for your business TODAY!
GET A WEBSITE AI DISCLAIMER CLAUSE FROM THE LEGAL PAIGE
Not making sales? It could be that you’re not telling a captivating story…
Stories have the power to captivate, inspire, and influence people's emotions and actions, making them an invaluable tool for small business owners looking to build brand loyalty and drive sales. And my guest on Goal Digger today? He’s your go-to guy when you want your virtual and live presentations to get clients, not just claps.
Colin Boyd has been on the professional speaking circuit for over a decade, and he’s advised the biggest names in the industry to speak and sell from both virtual and live stages. Most recently, he helped ME and my team revamp our keynote presentation for our Pinterest Lab launch and under his guidance, we more than DOUBLED our revenue goals.
I couldn't think of a better person to help us craft compelling stories that resonate with our target market. Discover the secrets to successful storytelling with Colin Boyd by clicking PLAY on today’s episode!