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The Goal Digger Podcast

Author of "How Are You, Really?" Jenna Kutcher is redefining what success means and how you can find more joy, ease, and peace in the pursuit of your goals. If you’re ready to rewrite the parts of your life that are inauthentic so that you can move forward in confidence, it’s time to ask yourself the question you’ve been avoiding, "How Are You, Really?" Grab your copy today! How do I build my dream job? How do I make money online? Am I ready to leave my 9 to 5? How do I market my business? How can I create passive income? How can I grow my Instagram following? And the biggest question of all, can I *really* turn my passion into profits? Whether you’re a dreamer, have a side hustle, or you’re growing an empire, this is the show for you. The Goal Digger Podcast is a live-workshop style business and marketing podcast packed with actionable step-by-step tips that are helping thousands redefine success and chase bolder dreams. You can train with the experts on how to dig in, do the work, and tackle your biggest goals along the way. Host Jenna Kutcher brings you social media strategies, productivity tips, business hacks, authentic entrepreneurship truths and inspirational stories that can help YOU design your dream business and life. Jenna shares tangible, actionable advice that she used to escape the 9-5 hustle and become a self-made millionaire through photography, digital courses, affiliate marketing, and influencer campaigns. She’s sharing everything that has helped her navigate over a decade of entrepreneurship. Along with sharing her best-kept secrets, she interviews the top women in the industry who will share their secrets to ensure you are seen, heard, (and hired!) With 50 million downloads and counting, the Goal Digger movement is growing every day and now it’s YOUR TURN to hear from the experts, get inspired, and tackle your biggest goals along the way. Proud Member of the Hubspot Podcast Network
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Now displaying: June, 2018
Jun 27, 2018

YUP, THE TOPIC NO ONE EVER TALKS ABOUT… I’M GOIN’ THERE: How To Pay Yourself as an Entrepreneur

So you own your own business which means you’re the boss, and as the boss - you get to determine how much money you make. Awesome, right? Considering how often I get asked this question, it seems to be more stressful than awesome for most business owners.

If you ask the average entrepreneur what they make, they’ll likely tell you their profits for the year. “I made six figures last year” often means the BUSINESS made six figures. But what did you, the business owner pay yourself? And how do you come up with that number? And what should your business goals be to align with your personal salary goals?

Safe to say there are a lot of things to consider and I wanted to break down how we’ve figured this out (while working through the seasons of crazy and the seasons of slow). When I first started, I realized quickly that I would have seasons where I would make a lot of money and then seasons where it would be nothing and I knew that in order to be smart with my money, I wanted to figure out a way to make sure I felt comfortable in all seasons....

Want to find out how I did it?? Click the link in bio and get ready to learn how to ensure there are always $$$ in that bank account! (These tips and tricks will surprise you!)

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com 

Jun 25, 2018

ATTENTION: THERE ARE RICHES IN THE NICHES: Danielle Walker is the beloved author of three New York Times best-selling cookbooks-- After being diagnosed with an autoimmune disease and suffering for many years, Danielle found health through dietary changes and shared her stories and recipes with the world...

With her openness and focused brand, she became a beacon of hope in the autoimmune world, and has been a leader in the Paleo and gluten-free movement for nearly ten years.

While I am a fellow gluten-free foodies, what also captivated me about Danielle is how she serves a niche audience so well. Not everyone suffers from autoimmune disease or intense dietary restrictions, but those who do, need someone to trust! Danielle has flawlessly created a thriving business that serves a smaller, niche audience.

Today, I am going to get the low-down on how we can all develop our own “signature” expertize, serve our clients well, and turn YOUR niche into a full-blown biz! If you think you must #DoItAll for your business to survive… this episode will change your mind.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOALDIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/danielle 

Jun 20, 2018

Ready to save HOURS every week?! We need to flip the script and instead of creating new content 90% of the time and marketing them 10%, we should be creating less and marketing them more. Last year we created over 50 new opt ins! Growing our email email list was our number one priority and so we created a ton of new material that quite honestly, didn’t all need to be made. I recently talked about how to create less content with more impact and today I want to take it a step further and show from start to finish how we continuously share one opt-in. This year we’re prioritizing working smarter (not harder) and have come up with a plan on how to share what’s already been created and get the most mileage out of our existing content. Whether you’re like us and are content creating machines, or if you have limited content and sometimes don’t know what else to share, today’s episode is going to walk you through 5 ways to promote your opt-in.

The sky is the limit with creatively sharing your content! Here are just a few ideas I can think of off the top of my head: create an FB ad pointing to your freebie, promote it on a podcast, collaborate with another freebie, target a different audience, etc. The point? I hope this episode inspired you to make the most of your content and work more on SHARING it to get the most bang for your buck! Goal Diggers, take this as your sign that it's officially time to work smarter, not harder.

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/  SHOWNOTES: http://jennakutcherblog.com/promote 

Jun 18, 2018

Before I give you the details on this Wonderwoman, I have to tell her how I met her.

If you hang out on the Goal Digger Instagram you’ll know that we often ask you what YOU, our listeners want to hear... and we really do listen! So many of you wanted to know more about selling products, designs, and creations on Etsy, and… enter Natalie Fugere! Natalie is a faithful Goal Digger, and after seeing all of your Etsy questions on the Instagram post, Natalie reached out and offered to teach us how to make it big on Etsy!

I loved how she presented herself and couldn’t help from swooning while looking at her shop! Natalie started an Etsy shop when she was just 18 with a ten dollar bill and a vision. Four years later and her business, The Painted Press, has gained national media attention, supports her and her family, and sits in the top 1% of all Etsy shops! It is her mission to provide an affordable, unique gift giving option and to support her team made up entirely of college and high school students. Beyond the beautiful trinkets, Natalie is a brilliant businesswoman and today she is going to teach you how to make it BIG on Etsy!

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

SHOWNOTES: http://jennakutcherblog.com/natalie 

Jun 13, 2018

If you’re pleasing everyone you’re probably pleasing no one - including yourself.

Here’s the thing, you are not going to be able to please everyone. These people that take the time to write you a mean message? They aren’t your people. Focus on the ones that are and the fact that everyone is not going to love you or your message is ok. It’s more than ok.

The more I do this, the more eyes I have on me, my life, my body, my business. Putting yourself out there open YOU up for criticism but I have to remind myself that when you’re doing the big, hard word, people will notice and sometimes it won’t be the RIGHT people but when you can sincerely learn to focus on the good, to keep your heart open, and to protect your energy to be poured into the right things, you’ll become more convicted in your message and you’ll be more prepared to fight for what you really believe in.

“You’re fat.”

“Unhealthy”

“Enough with the underwear pics… you’re a smart girl, you have more things to say, unfollowing.”

“Do you know that your eyebrows are way darker than your hair? You should change that.”

“How did YOU land such a good looking guy?”

“10 emails in 3 days? Go F** yourself. Way to f’in annoy potential clients. F’in idiot.”

“You’re way too aggressive, I’m out.”

You might think it’s all rainbows and butterflies over here in Jenna Kutcher land, and it’s true - we have the most supportive, loving and just all around amazing tribe. But. I’ve found where there is a success, ugly things can creep in and try to attack too. I love to say “More followers, more problems” and a lot of times, we’re fighting battles behind our screens that people never see. I want to dedicate this episode to the haters today and share how I handle criticism.

To prove I’m not invincible, I thought I’d read you some emails that have landed in my inbox. These were hard to find because my team does a good job protecting me from them, but here are a few we could dig up: (I’m thankful that we had to actually dig to find these because it’s a testament to the great people we have supporting us!!)

This episode is dedicated to getting you through the harsh feedback, trolling, and haters. This is for business women, for you, for me. Let's do this.

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

SHOWNOTES: http://jennakutcherblog.com/haters 

Jun 11, 2018

SURPRISE! Did you know that you can make a profit AND an impact with your business?

The two are not mutually exclusive and today we are talking to the beautiful and brilliant Jess Ekstrom, the founder and CEO of Headbands of Hope, a company she started as a junior in college in 2012. For every headband sold, a headband is given to a child with cancer. The company has been featured on the TODAY Show, Vanity Fair, Seventeen, Good Morning America and People Magazine.

These headbands have been worn and supported by celebrities such as Lauren Conrad, Lea Michele, and so many more! But most importantly, they've donated over 200,000 headbands to every children's hospital in the United States and 15 countries. Jess was named the Women's Health Magazine Ultimate Game Changer in 2017 and also received 'Entrepreneur of the Year' award from Atlantic BT. AND A Huffington Post article named her a "limit breaking female founder".

In this episode, you'll find out that you shouldn't have to choose between making a living and making a difference. She's passionate about helping others find those collision points and live a more purposeful life. Goal Diggers, without further adieu, Jess Ekstrom!

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

SHOWNOTES: http://jennakutcherblog.com/jess

 

Jun 6, 2018

Ask Jenna Anything with a major twist…. I present to you “Ask Jenna (and Drew!) ANYTHING”. Yup, that’ right. My husband, Drew, and I are about to dig into your questions revolving everything from marriage to personal all the way to business. (I fielded your questions from both the Goal Digger Insiders FB group and the Goal Digger Instagram... if you’re not hanging out there, you’re totally missing out!)

We are fully covering ALL the nitty gritty details of your questions…

If you’re wondering how we balance business and play, what our relationship story is, what it’s REALLY like to marry a #girlboss (and how Drew truly feels about how much I share online), or how our most embarrassing habits! , then this episode is for you.

Let's jump in!

BLOG: http://jennakutcherblog.com/drew 

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/ 

Jun 4, 2018

CALLING ALL INTROVERTS. I get it, social media can seem like it is reserved for the extroverted, the larger than life, the charismatic. But, friends, you belong- ad you can THRIVE, even if you are more quiet and composed than the others.

There are few people who serve their audience as well as this woman, and I can’t wait for her to teach you about what it TRULY means to wholeheartedly serve your followers (even when you are more shy than not).

Morgan Harper Nichols is an artist and designer, who specializes in making work for people and their stories. Her song, “Storyteller” has garnered over 1 million Spotify plays and her self-published book of poetry by the same title is a #1 Amazon Bestseller in Inspirational Poetry. Morgan lives in Los Angeles, and has made her life’s work about creating for the stories of others, through music, words, art, and design.

She started writing for certain people that came to her mind, however, she would rarely share any of it. When a blog post that she wrote for a group of young women she knew was pinned on Pinterest more than 200k times, she began to explore the many ways that a message could spread beyond what she thought could possible, and she has been creating for others full time ever since. Morgan now works as a writer, designer, and travels as a speaker and performer.

Safe to say, this woman does it all, and with such grace and heart-- I can’t wait for her to teach you about fully utilizing social media to expand your brand, stay in your comfort zone, and turn your followers into FANS.

You have so much to learn from this woman, and I can’t wait for you to hear what she has to say. Goal Diggers, welcome Morgan Harper Nichols!

SHOWNOTES: http://jennakutcherblog.com/morgan

FACEBOOK COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

 

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