Have you ever let yourself consider and play with the idea of creating a digital course surrounding your knowledge or expertise or something you’re passionate about, only to let that vision come crashing down when one word enters your mind? That word would be: TECH.
My goal today is to help you take little actionable steps to break down a big project like this into small, doable, and maybe even enjoyable pieces that you are totally capable of handling. Let’s get into my top 5 tech tips for you to keep in mind as you dive into creating your amazing new digital course!
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/techtips
Shinobu Hindert wants you to know that investing isn’t just for men -- in fact, more and more women are investing in the stock market as a tool to create the lifestyle they’ve always wanted... But getting started and surviving the fatigue that comes with learning something new is the hardest part of the whole process. She is a Certified Financial Planner, an author, and now, the first ever Goal Digger guest to give us the Investing 101 lesson that could quite possibly change our lives.
Where to start, essential strategies, setting goals -- we’re talking all things investing so you can get started with confidence.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/shinobu
Testimonials, aka these little blurbs and snippets of real people’s feedback and results on your website, serve as excellent social proof. Your potential customers are likely looking for the feedback that will affirm their decision to invest in your offer.
There are a few things to keep in mind as you gather this feedback to make sure your testimonials are as effective and impressive to potential customers as possible. This episode digs into how to get testimonials that actually help you sell.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/testimonials
Dr. Maya Shankar is a cognitive scientist who studies how our minds work and how we change. Her career milestones are nothing short of impressive -- from convincing the White House to create a job for her to her work in human behavior and decision-making at Yale, Oxford and Stanford, and she recently launched her own podcast called, A Slight Change of Plans.
Dr. Shankar is on Goal Digger to explore the sometimes stress-inducing topic of change. When confronted with a major life or career change, how do we manage and thrive? Are humans today more or less change averse? And if you think you’re “bad with change”, what can you do about it? Here she is, Dr. Maya Shankar.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/maya
So you want to leave your 9 to 5… Before you go drafting your resignation letter, I’ve got a check list for you to run through. If you think you’re ready to take the full-time entrepreneurship plunge, let this episode be your guide. From “responsible logistics” to lifestyle changes, here’s what you need to consider before you pack up your desk and venture into the great big world of working for yourself. Listen wherever you get your podcasts.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/9to5
TikTok is a powerful tool for branding yourself and attracting a global audience to your content. Drea Okeke will teach you how to master the platform, no dance moves required (unless that’s your thing, then by all means, shimmy on over!)
Drea Okeke got her start in short-form video on Vine, and now she’s a favorite on TikTok and a go-to expert when it comes to navigating the app with strategy, purpose, and fun. This conversation covers building a brand on the app, content creation strategies, and non-intimidating ways to dive in and make the most of one of the most popular apps on the planet.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/dreaokeke
Content creation is an important, powerful, often profitable tool in your business when done with consistency and strategy. Kylie is back on the show and we are digging into content creation, content promotion, why it's necessary, our secret tools to getting organic results, and how to make sure your content is seen and not just on the day you publish it, but for weeks and months to come.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/content101
Are you more likely to follow your intuition or the numbers when it comes to big business decisions? I think intuition is a superpower for women entrepreneurs. It certainly is for the founder of Beyond Yoga, Jodi Guber Brufksy. As a yoga instructor and life coach, she kept searching for stylish and flattering workout wear to complement not only her teaching and practice, but her life beyond the yoga mat. When she couldn’t find what she wanted, she created it herself. That’s the short version of how Beyond Yoga was born.
Jodi shares how she learned to hear and follow her intuition, her journey through the growing pains of an apparel brand, and how she’s set her brand apart in a crowded space through storytelling.
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GOAL DIGGER SHOWNOTES: jennakutcherblog.com/jodi