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The Goal Digger Podcast

The Goal Digger Podcast is a live-workshop style business podcast that is helping thousands redefine success and chase bolder dreams. You can train with the experts on how to dig in, do the work, and tackle your biggest goals along the way. Host Jenna Kutcher brings you social media strategies, productivity tips, business hacks, and inspirational stories that can help YOU design your dream business and life. Jenna shares tangible, actionable advice that she used to become a self-made millionaire in photography, online courses, Instagram sponsorships, and navigating the world of being a social media influencer. Along with sharing her best-kept secrets, she interviews the best women in the industry who will share their secrets to ensure you are seen, heard, (and hired!) With 50 million downloads and counting, the Goal Digger Movement is growing every day and now it’s YOUR TURN to hear from the experts, get inspired, and tackle your biggest goals along the way.
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Jul 22, 2019

There are riches in the niches. Have you heard that before? 

It means the better you know your ideal customer and audience, and can fine tune your offer to meet their needs, the BIGGER you can make it in your own little sliver of the market. 

Some entrepreneurs are so gifted at niching down that they actually invent and pioneer a market for something no one even knew they needed… Today’s guest falls into that category.

Christine Lucas is doing BIG things on Etsy as the creator of Lula Flora, the company that pioneered the mini piñata party favor trend! She carved out a niche in the party decoration market in 2014 and quickly climbed to the top 1% of Etsy sellers, averaging over a quarter million dollars in sales the last couple of years.

Christine shares about finding her niche, about growing within it, about the Etsy selling experience, how she grew with a product so highly specific, and her advice for others excited about the idea of selling their products on Etsy.

GOAL DIGGER FB COMMUNITY: https://www.facebook.com/groups/goaldiggerpodcast/

GOAL DIGGER INSTAGRAM: https://www.instagram.com/goaldiggerpodcast/

GOAL DIGGER SHOWNOTES: http://jennakutcherblog.com/etsysecrets/ 

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